Just finished watching it, too. Pretty spot on. I find it a shame that Mr. Rambam only touches on some privacy concerns of which many casual viewers would benefit from a more in depth treatment.
One point he made of the iPhone's non-removable battery was remarkable to me. It would be interesting to observe that becoming a design trend.
Lots of other great stuff in there, too, but he did not once mention "powerword" that I observed.

In respect to SINClair, whose thread seems to have been somewhat derailed from the subject of homosexuality, you might find it interesting, too. Mr. Rambam goes into a little detail in how one's perceived sexuality can a gold mine of information. That may neither come as any huge mystery, nor a privacy concern itself. How information gatherers compile it and draw relationships to other information might.
Just remarking on this thread might get me mailings from the Democratic party.